Billboard is a protocol redefines advertising efficiency and transparency, supporting creators with fair profit-sharing.

Amplify Your Reach,
Benefit All

Meet Billboard

New Advertising Experience Unlocked
All advertising boards are in on-chain auctions—bid anytime, no intermediaries.
Target right-fit advertising boards without opaque control —engage with users that truly care.
Flex your board bids based on real-time market feedback and advertisement performance.
Trusted and Sustainable Ecosystem
Fairly rewarding creators with community-governed AD revenue, inspiring more quality.
On-chain rewarding brings transparent and instant income for creators—no more long waits.
Community-led advertising reduces reliance on user privacy.
Simple Integration, Supercharges Apps
Utilize EVM NFT standard, operations can be done with few clicks in your favorite wallets.
Open-sourced stack easily empowers both web2 & web3 apps.

How It Works

01 - 03
Advertiser

Advertisers can reach targeted audiences by using billboard in specific communities, apps, or websites, and they earn a profit whenever another advertiser wins the same billboard at a higher bid.

02 - 03
Billboard

The mechanism of transforming platform traffic into an NFT auction model based on Harberger Tax, generating platform tax revenue.

03 - 03
Treasury

Treasury is the tax revenue generated during the billboard auction process. This portion of funds will be distributed to creators using a quadratic funding model.

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